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Snow-covered alpine peaks under a clear sky.
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Ridgeline

Destination imagery that follows the water downhill, from first light on the peaks to the rivers below.

The brief

The region was famous for one view. The tourism team wanted a campaign that showed the variety behind it: high peaks, deep valleys, rivers and quiet forest.

How we shot it

We planned a route that followed the water from the summits down, which gave the campaign a natural structure. The weather decided the order of the days, with backup locations ready whenever cloud sat on the tops.

Mountain flying is shaped by wind, altitude and fast-changing weather, so every location had a go/no-go plan agreed in advance.

Details

  • Client Regional tourism organization (illustrative)

Deliverables

  • Campaign film
  • Seasonal content library
  • Stills for print and press

Frames

A river winding along the floor of a deep green canyon.
A tall waterfall pouring into a river valley, seen from above.
A forest canopy blanketed in low fog.

More work

All work

Let’s talk about your project.

Tell us what you’re making and where. The consultation is free, there’s no hard sell, and you’ll leave with a clearer plan either way.

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